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Ashton's Cheeses Case Study

ashton's cheeses hero image

My Role

Web Designing, Development and Visual Design.

Tools Used

Adobe Photoshop, Adobe Illustrator, Adobe XD,
Visual Studio Code, HTML & CSS Validator

Project Overview

This website was designed and developed as part of my project coursework in master's. The objective was to create a digital presence for Ashton's Cheeses, a conceptual small business. The design emphasizes simplicity, clarity, and strong usability, while adhering to the practices in front-end development. The outcome reflects a visually cohesive and accessible experience that supports brand identity and intuitive user interaction.

Context

Ashton's Cheeses is a fictional high-end cheesemonger and delicatessen store. The client requirement focused on building an informational website, without e-commerce, that aligns with their brand image and allows customers to easily explore the offerings and learn more about the store.

Key Deliverables

  • —   Responsive layout.
  • —   Visual branding and consistency.
  • —   Hand-coded HTML and CSS, without using frameworks.
  • —   Accessibility and user-friendly navigation.

Visual Work Samples

Ashton's Cheeses Logo Exploration
Logo Exploration
Ashton's Cheeses Visual Layout 1 Ashton's Cheeses Visual Layout 2 Ashton's Cheeses Visual Layout 3
Layout Exploration